Paid Media Manager

Do you have a passion for continually learning about the customer and uncovering new digital tactics to reach and engage them?

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SALARY: $45k-75k DOE

• Work directly with and build relationships with our valued clients.
• Focus on direct response digital marketing and ROI based paid media and SEO programs
• Deliver top notch service that leads to high client satisfaction
• Influence client strategies while driving their marketing and customer acquisition process
• Manage projects for client deliverables while working with media, analytics, and dev teams
• Create, manage, optimize and report on integrated strategies across paid social, paid search, display, and remarketing efforts
• Monitor and maintain all campaigns in Google Ads,Google Smart Shopping, Bing Ads, and Facebook Ads
• Create insightful reporting for clients
• Continually propose new creative paid marketing strategies
• Work with the development team to implement conversion tracking
• Collaborate on landing page optimizations
  

• At least 3 years experience in Google Ads, Google Analytics, Bing Ads, AdRoll/Criteo
• Excellent written communication skills and strong/persuasive presentation skills.
• Proven results developing successful media strategies and forward-thinking recommendations.
• Experience making data-driven decisions with strong analytical skills
• E-commerce experience with demonstrable results improving ROAS
• Expertise with website analytics tools (Google Analytics, SEO Moz, and others)
• Experience with A/B testing
• Agency experience a plus
• Google Tag Manager experience a plus